Chesca Blog

Sunday, April 13, 2014 – Easter Eggs-stravaganzA

Have you had an Easter Egg from chesca? A pretty paer one with your purchase either in store or on line.  All our stores have a beautiful hat box with champagne and fancy chocs for one lucky customer. and on line,we are giving a little surprise for the egg with the lucky number.

what do we expect to see this week?  The clear turquoise waters off the Maldives have inspired our beautiful seersucker dress which flatters the figure-team with matching jacket for Ascot, and keep the dress for holidays-creasefree and mainly cotton, we love this material enough to buy it in several colours.  Dive down into the deep sea  and view the coral -pure silk separates introduce this year's combo of turq with coral.  Have you seen our cocoon pinafore chiffon dress in coral and beige with a little beige short sleeve goes under. Need a cardi, we have two--one shorter in coral with beige-or look out for our longer length cocoon cardi in soft stunning coral

Look out for our brand new cream and ivory twinset, a stunning top with diagonal styling and a matching jacket with waist seam to celebrate your curves. I wear mine with natural linen trousers-and a golden tan (out of a bottle)  I shall be wearing the outfit next weekend--you'll no doubt resue me.



Sunday, April 06, 2014 – Springtime

Hi Spring is here with a bang! All of a sudden, we wake to the singing of birds, light and a feeling that it is great to be alive.  I used to think September was my favourite month, but now it is April with its promise of the long summer ahead.  Maybe the early burst og sun, maybe the thought of holidays, maybe even exchanging my coat for a jacket and my trousers for a skirt.  Lovely to leave black behind and exchange it for a touch of navy, a hint of opal, the luxury of cream-luscious colour to take the place of being sensible! It seems as if you feel the same way-our early  range of silver and cerise is fast selling out, and so is watercolour, with its soft opal paired with ivory, grey and the merest hint of black.  We have add some key items to our navy and vanilla theme in heritage, and now have a beatiful buttermilk chiffon trouser and camisole to add to the navy and vanilla shrug, you have bought for that summer wedding to take you on to the summer holiday you have promised yourself beneath the bright lights of the Med. don't forget our matching jewellery , with the exclusive range we have commissioned from Hummingbird-which co-ordinates exactly with each colour combo in the range.

Panama is on the way in the steel tones of the canal, combined with navy and ivory--casual jersey pieces combined with silky pinafores and tunics. Juxtaposed is Coral Reef-the rich colours of the barrier reef, with its stunning turquoise ocean and the aweinspiring coral -our exclusive print on pure silk is being released this week, together with coral dresses to brighten up the summer.  Fnally tobacco rose is on its way for May, khaki and neutral tones in casual tops and shrugs, and linen tops and dresses with large roses, are perfectly paired with linen and stretch cotton trousers.  Begin that Easter Hunt by looking for these items online and then instore.  Our newsletter will give special details of our online and Easter competition with a prize in each store for 7 lucky winners--not forgetting another online.  i promised this year we would have some specials-this time its champagne and Belgian chocolates! An Easter Eggs-stravaganza!

Dazzling days ahead with chesca!






Thursday, March 20, 2014 – march hare-and mother's day


Its March, Mother's day, March equinox--oh yes, and the year of chesca's 10th anniversary.  So March madness is in the air, with the perrenial March hare racing around and announcing spring.

Normally , our offers are reserved for the people who have signed up for our weekly newsletter, but I woke up this morning,and thought i would cheer up any serious faces and offer some monochrome madness--an offer on some of our newest black and white items just for this weekend--buy a present for Mum, buy a present for Grandma, buy a present for your daughter or daughter-in-law,or for YOURSELF!  A black pull on trouser, an ivory silky blouse with lace bands, a summer twinset with black and navy blobs, a black dress combining jersey with georgette-many of which have not reached the shops yet, an exclusive offer just available on the web or our shops


Oh, and sign up for our newsletter, the next offer will be exclusive to our regulars!  No idea when or what yet, but will make it good.

Happy Mother's days-treat yourself, enjoy a taste of spring---most of all a big thankyou


Wednesday, March 05, 2014 – Chesca Brochure - Spring 2014

A beautiful symphony of luxury occasion wear pieces. Find your perfect dress or 3-piece to accompany you to your next special occasion.
To view our Spring catalogue please use the arrow navigation buttons to the left and right of the window below. To zoom in for a closer look please use the mouse wheel.

Sunday, March 02, 2014 – Red carpet-feel like a film star...

Tonight is the night for the oscars, when HOLLYWOOD dresses up for the glittering prizes.  Wear long, and turn heads in our one shoulder navy velvet jacquard dress or our red panel jersey dress with lace sides. Try our long ebony jersey dress with knot front and sparkle shoulders, or the black column dress with a lace and bead bodice.

Prefer a short svelte shape -try our lace tiered dress in navy, silver or taupe.  or a navy mesh with sparkle at neck and shoulder.  An opal lace shift or a royal blue broderie with scalloped neckline.

Ultra glam with a marabou shawl or a diaphonous chiffon shaped cape-ensure the paparazzi take that pic!

Put on that lippie, your chesca dress and ensure you take the top prize this evening.


Tuesday, February 25, 2014 – Heritage

A collection inspired by stately homes , Downton Abbey, My Fair Lady , "Mr. Selfridge" and a romantic Edwardian era. long gone by but not forgotten. Feminine silk mix dresses with matching jackets in prints which bloom as dusk draws in. Tiny spots and broderie anglaise combine on  flattering pleated co-ords, and next week, royal blue butterflies float on cool silk in the most eye-turning three piece. I am reminded of the races, with cute little feather trimmed hats and matching suede and leather pumps-special wide fitting collection with gold toe-caps and heels.

Navy lace faux wrap dress has 3/4 sleeves and a little twinkle for a lovely lady like knee length dress--or for the grandest entrance, look out for our twinkly stretch lace evening dress with low back and fishtail skirt.  Perfect for your entrance to the Oscars.Picked a sleeveless dress, look out for our navy "sleeves" designed to wear underneath that sleeveless shift, for a filmy cover to that perrenial problem -the underarm bulge, not very flatteringly called "bingo wings", or try our amazing chiffon cape in best selling colour, navy but also available in silver grey, ivory or black, shaped to add a flattering cover to add a touch of seduction.

Our vintage range will join our watercolour range ,launched last week into store-a diverse cornucopia of opal poppies, lace and jersey/


Monday, February 17, 2014 – Chocolates or flowers this weekend?

Roses, chocolates , or a proposal? chesca will help any lucky girls celebrate with their stunning contemporary bridal wear, or maybe ivory shoes, bag or furry marabou?

Celebrate our CĂ´te d'Azur collection too --perfect for that lovely weekend...somewhere warm-and away from the blustery gales that have been the order of the day, throughout our Emerald Isle. Navy and ivory combine in a new streamlined silhouette in dresses and chiffon shawls to make a chic city combo. Have you seen our new navy and ivory trouser suit, oh so smart to wear for the bafta ceremony or that day at the races.

or focus on fun--with our stunning little butterfly scarf or our brand new shoes in suede and leather --only in our own stores and not even on line yet-been so busy sending out our brochures, our photography department has been deserted! Phone 0207 609 3434 and your new brochure will be on the way to you-and as a new customer, you will be eligible for a voucher to encourage your first purchase.

We are heading for 10000 names on our newsletter base and for our 10th anniversary, we will give that customer a fabulous surprise--a voucher for a new outfit worth ÂŁ300.

Just one more of our 10th birthday celebration surprises.

See you shortly,

Friday, January 31, 2014 – The Invisible Woman

The Invisible Woman SO EXCITED! Highly recommended by chesca! Why? because Joanna Scanlon, who stars as the wife of Charles Dickens, played by Ralph Fiennes, in the The Invisible Woman wore our ivory and black lace dress for the premiere with its complementary clutch. wow! another red carpet. It is turning our heads, with Ann Diamond on prime time T.V this Saturday, pulling out the lottery tickets, in our print silk kimono, and Philomena wearing our dress to the premiere (of the same name) as well.

chesca on the RED CARPET is definitely a look we love in our office, why don't you have a peep? Our brochure crammed with spring must haves and dresses for mother, sister, auntie, guest at the wedding will be out next week? why not phone 0207 609 3434 or email to see the most desirable pieces in sizes from 12-24.

New this week exclusively for the web is our Opal essence collection, which looks stunning in a soft eau de nil duck egg with a touch of black & ivory. Just what you'd expect to celebrate our 10th birthday.

Joanna Scanlon

Ann Diamond

Saturday, January 25, 2014 – 10 TODAY

10 TODAY! Chesca is ten years old TODAY! Well, may be a tiny bit older since it took us a while to open our first in store boutique--
I wonder whether you would recognise the garments that we used to do then. Many store visits and tired legs-have taught us about YOU, our customer. The range has been developed to meet your every need. I love spending time in our shops helping you find the perfect outfit for every occasion. Dressing customers for weddings is what I live for, seeing your face light up with every new outfit we try, while hearing about your son’s, granddaughter’s, niece’s, or daughter’s wedding. Or the bride herself getting married for the first or second time, dressing her traditionally or finding a non-traditional outfit.

Well, we have just finished our spring photoshoot, and you said, please can we see the items on a bigger model. I’m thrilled with how beautiful she looks in our size 16 dresses and I hope you will be too!

We asked you how you would like us to celebrate our 10th birthday, and during the next few months, we will be giving our regular customers, at least, the ladies who read our newsletter, facebook, tweet, etc some amazing offers and gifts. This week, we have taken 20% off our bonfire jacket--never before, and i suspect, never again, will you see our brand new biscuit bonfire jacket, our new delivery of your favourite mocha (sorry we have sold out of black!) at this price. Rain, floods, and cold winds coming this week should make this a worth while purchase for spring, autumn and all the year round.

Next week, a little gift for all our readers--sign up to our newsletter and you will qualify. Recommend us to a friend and you will qualify. and don't forget to look in our stand alone stores if you are anywhere near Chichester, Marlow, Chester, Leamington Spa, Guildford, Cambridge and St Albans where we have introduced some new brands to add an even greater variety to see if they are to your taste. Let us know what you think, and we will either buy more or eliminate from the range. Do you like our shoes? our bags? our scarves or snoods? let me know and we will add, subtract... It’s your brand, and we listen!

Would you like makeup, perfume, room sprays, all these are being considered as a new development.

Look out for our new front page of the website, too--I think it’s lovely--let us know what you think? I guarantee that I will read all your comments and take them on board. We celebrate our curves, and a decade of excellence!


Saturday, January 11, 2014 – Women are back in fashion

Women are back in fashion Thinking about the New Year and about ideas for our 10th birthday-and thinking about our future for the next 10 years.

Our mission has always been to make curvy girls feel their best, to feel feminine and confident, and not to hide away. On your advice, we have decided to do our latest fashion shoot with a size 16 model-my guess is that you will think Zoe is a size 12. More important, when you get our brochure next month, I'm sure you will agree that she is so beautiful; stunning in her bridal outfit, curvy in her casuals and a source of inspiration for us all.

Whether, attending a wedding or looking for a stunning desk to dinner dress, or jet setting to sunnier climates -- chesca knows how to dress you. Why? Because all of us in the office are real women, with curvy figures like you, not Kate Moss.

A silk scarf here, a lace sleeve there, a penchant for pleating, chesca welcomes the future and revels in life. The story unfolds, make it happen and take a big step forward, with asymmetrical hems, transparent mesh bodices, and a brand new silhouette.

Please send for our new brochure, ready 1st February or see it in store